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Our team

Corporate leaders.

Agemark founders were visionary in their ability to see senior living for what it could become. Each leader has helped build residences that are truly homelike—with opportunities for life enrichment each day.

Richard Westin

Richard Westin

Founder & Managing Partner

Richard Westin founded Agemark with partner Jesse Pittore in 1987. A senior living pioneer, he is passionate about creating exceptional living experiences for our residents. He is equally committed to sharing creative ideas and enthusiasm with the Agemark team. He served as CEO of the company from 1987 to 2022.

Prior to co-founding Agemark, Richard was a successful real estate syndicator and investor. He holds a Bachelor of Arts from the University of North Carolina and a Juris Doctorate from the University of California.

“When I helped found Agemark, I hoped it would become a company that was true to its mission of providing passionate care and fun for our residents, their families and for every member of our one thousand wonderful employees. Older folks who need our services also need to know that we care deeply for them and have their back every single day. It is an honor to bring love, compassion and joy to their lives. Treating people like family is the heart of what we do.”

Founder & Managing Partner

Jesse Pittore

Jesse Pittore

Founder & Managing Partner

Jesse Pittore founded Agemark with partner Richard Westin in 1987. Dedicated to the performance and success of each community, he is responsible for overseeing the development and financing of Agemark acquisitions and expanion projects. He served as President of the company from 1987 to 2022.   

Prior to co-founding Agemark, Jesse specialized in renovating historic properties in the San Francisco Bay area. He holds a Bachelor of Science Degree in Engineering from the University of California.   

“My favorite thing about Agemark is our people. Agemark employees truly love taking care of residents and have a genuine heart for those they serve.”   

Founder & Managing Partner

Forrest Westin

Forrest Westin

Managing Partner

After first working with the company in a consulting role, Forrest Westin came fully on board in 2004. He is dedicated to growing and developing exceptional communities for Agemark residents and families. Forrest focuses on development, acquisition, design and financing, as well as corporate management.   

Prior to joining Agemark, Forrest was a real estate developer and an investment banker. He holds a bachelor’s degree from Middlebury College and a master’s degree in Real Estate Development from the Massachusetts Institute of Technology. 

“I love that Agemark really is one big family, all working towards our goal of creating exceptional experiences for our residents and families.”   

Managing Partner

Michael Pittore

Michael Pittore

Managing Partner

Michael Pittore began full-time with Agemark in 2015. Committed to providing superior experiences for residents and families in new and underserved markets, Michael focuses on business development related to acquiring, financing and capitalizing new projects, as well as exploring new strategic partnerships in operations and marketing.   

Prior to working for Agemark, Michael spent eight years in real estate investment banking at Deutsche Bank and Goldman Sachs in both Europe and the USA. He holds a bachelor’s degree in Engineering from Cornell University.   

“Growing up in and around senior living, you might say that I didn’t choose the business, it chose me. I’m happy that’s the case. The work we get to do every day is changing the lives of those around us and it’s my privilege to be part of it.”   

Managing Partner

Management team.

Compassion and care begin at the highest level at Agemark. Our team of passionate and dedicated professionals work diligently to support each of our 26 senior living communities—including more than one-thousand employees and each resident that calls an Agemark community home.

Martin Hug

Martin Hug

Chief Executive Officer

Marty Hug was named CEO of Agemark in April 2022. Prior to that, he served as Chief Operating Officer of the company since 1997. An experienced senior living professional, he is responsible for overseeing Agemark’s management team. Through his hands-on style, Marty provides the leadership, focus and commitment to excellence necessary for each community to succeed. Under his tutelage, Agemark continues to grow and flourish as a company and now boasts 25 communities in six states.  

Prior to his current role, Marty was Executive Director of The Kensington in Hastings, Nebraska, and later served as a Regional Director with Agemark. Including his time with the company, he has more than 30 years of experience in nursing home and assisted living management. He holds a BA from Dana College. 

“What I love most about Agemark is that each and every day, we get the opportunity to change lives – those of our residents and also, our employees. We have the opportunity to deliver on promises to our people, regardless of age or challenge. We are able to help all who work with us or reside in one of our communities grow, have fun and live a life of purpose.” 

Chief Executive Officer

Tina Cunningham

Tina Cunningham

Vice President, Sales

Tina Cunningham served as National Director of Sales for Agemark since 2016 and was promoted to Vice President in 2022. Before joining the Agemark team, Tina spent 15 years in various sales and marketing roles in independent senior living, assisted living, memory care and skilled nursing. She is passionate about seniors and is devoted to assisting Agemark communities grow and improve. An energetic and enthusiastic leader, Tina and her team provide coaching, training, mentoring, and support to 25 community sales teams. She also helped develop and currently manages a Call Center that helps connect individuals needing senior care and information to each of Agemark’s Communities.  

Tina earned a Bachelor of Science in Business Administration with an emphasis in Marketing from the University of Nebraska-Omaha.  

“I truly enjoy helping my team and employees grow professionally and become successful in their roles. To me, leadership success is all about inspiring greatness in others. I am thankful every day to work for a company that aligns with my goals and values, puts family first, and goes above and beyond for their employees, residents, and families.” 

Vice President, Sales

Ashley Gloystein-Klatt

Ashley Gloystein-Klatt

Vice President, Marketing & Communication

Ashley Gloystein-Klatt joined Agemark as National Marketing Director in 2019 and was promoted to Vice President of Marketing & Communications in early 2022. She directs all company branding and marketing initiatives and oversees strategic marketing for each of Agemark’s resident communities. 

Before Agemark, Ashley spent more than 15 years in marketing director roles in collegiate athletics, quick service restaurants and also worked as an agency marketing strategist where she spearheaded marketing plans and campaigns for athletic teams, credit unions, hospitals, restaurants and entertainment venues, among other retail clients. She holds a bachelor’s degree from the University of Nebraska-Lincoln and a master’s degree from the University of Iowa. She’s currently pursuing an MBA at The University of Nebraska-Kearney. 

“I came to Agemark because I wanted the opportunity to help make a difference in the lives of others. I also wanted to work for a company that truly practices what they preach. Our leaders are incredibly supportive and the culture here is second to none.” 

Vice President, Marketing & Communication

Terri Jo Goldsmith

Terri Jo Goldsmith

Vice President, Nursing

Terri Jo Goldsmith has worked at Agemark since 2007, first as an Executive Director of an Agemark community and later taking on additional responsibilities as a Nurse Consultant to the Agemark team. In 2014, she began working full time as Agemark’s Corporate Nurse and in Spring of 2022, she was promoted to Vice President of Nursing. Terri Jo is focused on the wellness of all Agemark residents, and serves as a resource, coach and mentor for nurses at all Agemark communities. She establishes internal wellness policies, ensuring that each is compliant with state regulations. In addition, she assists with hiring, training and education in all communities. 

A nurse for more than 25 years, she is an RN-BC with certification in Gerontological Nursing and a CRRN (Certified Rehabilitation Registered Nurse) and is a Certified Dementia Practitioner (CDP). She is a passionate advocate for individuals with dementia and is devoted to improving quality of life for seniors in Agemark’s care. 

“I love working for Agemark for so many reasons – our mission, our leadership and the vision of our owners. I am so grateful to get to do what I love – helping improve the lives of our seniors – each and every day!” 

Vice President, Nursing

Lisa Graham

Lisa Graham

Vice President, Human Resources

Lisa Graham has served as Director of Human Resources for Agemark since 2013, and in 2022, was promoted to Vice President. She is dedicated to creating effective systems, developing leaders and creating an engaged workforce, resulting in top-notch service to seniors and families. She focuses on benefits, employee relations, recruitment and performance management, policies and procedures, risk management and leadership coaching. 

Lisa’s background involves various human services roles. She began her career working in the foster care system and over time made the transition to management, recruiting and HR. An HR professional for more than 13 years, Lisa holds a BA in Psychology from the University of Nebraska-Lincoln and an MBA from the University of Nebraska-Omaha. 

“The culture here at Agemark is truly about taking care of all people: employees, families and residents. I strive to help our company find great people to join our amazing team and to help those who are here to thrive and be successful. I trust Agemark so much, that my own father moved in to one of our communities. The loving care provided by community staff is something I’ll never forget!” 

Vice President, Human Resources

Marcia Houchin

Marcia Houchin

Vice President, Life Enrichment

With more than 30 years of experience, Marcia Houchin is a leader in the senior living industry. She developed LifeCycles, Agemark’s signature, holistic approach to maximizing physical, social, intellectual and spiritual wellness. Marcia is responsible for developing the life enrichment programs and guiding the Life Enrichment Coaches at each of Agemark’s 25 communities.  

Prior to her current role, Marcia was National Director of Life Enrichment for Agemark. She began her career with Agemark as Senior Living Consultant and then Director of The Kensington in Hastings, Nebraska, She also served as Regional Director and was National Director of Marketing for 22 years. 

“It is my life’s passion to create programs that engage the minds, bodies and hearts of everyone who lives and works in our communities, through meaningful and exciting activities. I am grateful that Agemark is committed to life enrichment innovation, building families and challenging the stereotypes of aging.” 

Vice President, Life Enrichment

April McKenna

April McKenna

Vice President, Talent & Organizational Development

April McKenna began as Director of Training and Development for Agemark Senior Living in 2019 and was promoted to Vice President in 2022. She is responsible for talent development which consists of developing, motivating and retaining talent. This involves new employee orientation, professional and leadership development, and coaching with Agemark employees. Her responsibilities also include organizational development, including team building, organizational effectiveness, change management, employee engagement, family satisfaction, succession planning and maximizing employee performance. 

April brings more than 20 years of experience in sales, operations, human resources, talent strategy, and organizational development and has worked with organizations including Cox Communications, Children’s Hospital, Caterpillar and Blue Cross & Blue Shield. She holds a bachelor’s degree in Business Management and a master’s degree in Communications & Organizational/Industrial Psychology from Bellevue University. She holds certifications in Six Sigma, Change Management, Learning and Performance, Coaching, Behavioral Assessments and Dementia. She also holds her administrators license to operate assisted living communities in Nebraska, Iowa and California.

“Taking care of my father, who suffered from dementia, gave me a new appreciation for senior living and the importance of preserving his quality of life. Agemark 100% stands behind changing lives for all seniors, this is instilled in our culture. After touring and visiting a variety of communities, it is clear that Agemark is a trusted senior living advisor and has the highest standards for care and compassion for every resident and employee.” 

Vice President, Talent & Organizational Development

Stacy Randels

Stacy Randels

Vice President, Asset Management

Stacy Randels serves as Vice President of Asset Management, a position she earned in July 2022. Prior to her promotion, she was an Agemark Director of Operations in March 2020, and oversaw five communities. Prior to that, she had previously served as Director of CountryHouse in Omaha from 2015-2016. 

Stacy has worked in healthcare for nearly 30 years, including in roles at other senior living residences. She holds a bachelor’s degree in organizational communication and a master’s degree in healthcare administration. 

“Taking care of my father, who suffered from dementia, gave me a new appreciation for senior living and the importance of preserving his quality of life. Agemark 100% stands behind changing lives for all seniors, this is instilled in our culture. After touring and visiting a variety of communities, it is clear that Agemark is a trusted senior living advisor and has the highest standards for care and compassion for every resident and employee.” 

Vice President, Asset Management

Daniel Spicer

Daniel Spicer

Vice President, Dining Services

Daniel Spicer joined the Agemark team as Vice President, Dining Services, in October 2022. Prior to that, he served in dining leadership positions for Immanuel Communities, Compass Group and Avamere Living.

Daniel started in the hospitality industry from the ground up, working in every operational position from dishwasher to Executive Chef and everything in between. He completed the Dietary Manager program from the University of North Dakota and has earned Certified Dietary Manager and Food Preparation Professional credentials from the Association of Nutrition & Foodservice Professionals as well as ServSafe certification from the National Restaurant Association. Daniel understands the importance that culinary services can provide to senior living communities and relishes the opportunity to play his part in helping seniors stay healthy, age successfully and maintain a wonderful quality of life. He looks to lead, train and support the dining teams at each Agemark community as they provide exceptional food quality, choice and service for all residents in our care.

“I appreciate Agemark’s company values that directly align with my own. After extensive research and seeking advice from trusted industry colleagues, I was thrilled to make the choice to join the Agemark team.”

Vice President, Dining Services

Alicia Summers

Alicia Summers

Vice President, Finance

Alicia Summers originally joined the Agemark family in 2010. She began as an administrative assistant and bookkeeper at Astoria in Tracy, CA, before being promoted to Business Office Manager. Following her time in the community, she moved to the Agemark corporate office in Orinda, where she oversaw finances for several Agemark communities. After serving as an assistant controller, and later, a controller, she was promoted to Vice President of Finance in Spring 2022. She oversees a team of bookkeepers and was instrumental in creating the company’s centralized structure. 

She has more than 25 years of experience in accounting. Before Agemark, she specialized in agricultural accounting, and for ten years, worked for one of the largest cherry producing companies in the world.

“I love working for Agemark because we provide an amazing experience for seniors. I’ve loved the opportunity to grow with the company, and it has been such an exciting journey. I feel like I’m part of something bigger, and that I make a positive impact on people’s lives by being part of this family.”

Vice President, Finance

Regional directors.

 With 25 communities across six states, each Agemark’s regional leaders serve as a pertinent link between the communities and the corporate office.

Rachel Benda

Rachel Benda

Director of Operations

Rachel Benda joined the Agemark family in 2008 as Executive Director of The Kensington in Fort Madison, Iowa. She was promoted to her current position in 2017 and now oversees five Agemark Communities.  

Rachel earned a bachelor’s degree in Business Administration from Culver-Stockton College and is an ICAL (Iowa Center for Assisted Living) Leadership Academy Graduate. She is also a Certified Dementia Practitioner. 

At Agemark, I’ve always felt supported and trusted. Our company makes it clear that my opinion really matters. I took great pride in what I did as an Executive Director of a community and now I get to oversee and work alongside five of our communities – coaching, training and mentoring them to grow and be better each and every day for our amazing residents and fellow teammates! This company has been my home for 14 years – I’ve grown, been challenged, and helped change a lot of lives. I am so lucky to get to do what I do!” 

Director of Operations

Nicole Campbell

Nicole Campbell

Director of Operations

Nicole Campbell joined the Agemark team in 2005, beginning as a program coordinator before being elevated to a community Director in 2012. In 2018, she began her current role as Director of Operations and now oversees seven Agemark communities. 

She holds a bachelor’s degree in Education with a specialization in recreation therapy and gerontology. She is also a Certified Dementia Practitioner. 

“I joined the Agemark team because it was clear that this was a company that put residents and families first. I was confident that I would have an opportunity to care for seniors and their families the way they were intended to be cared for – like family.” 

Director of Operations

Beth Gonnerman

Beth Gonnerman

Director of Operations

Beth Gonnerman was promoted to Director of Operations in September 2022. Previously, she was the Executive Director of CountryHouse in Elkhorn, NE, for more than two years.

A 25-year veteran of healthcare administration, she previously spent time as a long-term care, assisted living and memory care administrator and also held positions in acute care and outpatient services. Her first experience in senior living was as an activities director at a long-term care facility.

A graduate of the University of Nebraska-Kearney, she holds a Bachelor’s Degree in Health Promotion. She later earned her Master’s in Management and Leadership from Doane University. She holds certifications as an Assisted Living Administrator, is a Certified Dementia Practitioner and is a Lean Six Sigma Green Belt.

A native of Lincoln, Nebraska, Beth and her husband, Kevin, have been married for 35 years and have three grown children, Ellyn, Hannah and Sam, and three grandchildren.

“I am so thrilled and honored to work for Agemark. I chose to join this company because of their vision to treat people like family! I have worked and partnered with several healthcare companies and industries and none compare to the culture and philosophy at Agemark.”

Director of Operations

Leticia Higares

Leticia Higares

Regional Nurse Consultant

Leticia Higares brings a wealth of experience in Assisted Living and Memory Care to Serra Sol Memory Care. As Agemark’s corporate nurse, she helps oversee Directors of Nursing at Agemark’s seven California communities.

Before being elevated to her current role, Leticia was the Executive Director at Astoria Senior Living and Memory Care in Oakdale, CA.

Prior to joining Agemark, she served as a Health and Wellness Director of six years. She is a Licensed Vocational Nurse and spent a decade as an HR manager. She holds a degree in Business Administration.

Leticia and her husband, David, have four children and three dogs. She was born and raised in the Bay Area.

“I joined Agemark because of our culture. We believe in family first and demonstrate that each and every day. Our mission is to treat everyone like family – our residents and their families, our employees and those who we meet in the community.”

Regional Nurse Consultant

Becky Langdon

Becky Langdon

Director of Operations

Becky Langdon joined the Agemark family in 2004, as an Executive Director at Astoria of Tracy, California, an Agemark assisted living and memory care community. After more than 13 years in her role, she was elevated to Director of Operations, where she has oversight of five communities in Southern and Northern California and Washington State. Becky is dedicated to helping our communities provide exceptional care and experiences for residents. 

Becky’s background also includes experience in property management. She studied Gerontology at American River College and Business Administration and Management at San Joaquin Delta College. She holds her RCFE license for the State of California. 

“Working with the elderly is my calling and I’m so fortunate to do what I love every day. Agemark is an amazing family-owned company that truly leads with love. In our company, every voice matters.” 

Director of Operations

Janelle Lopez

Janelle Lopez

Director of Operations

Janelle Lopez was hired in July 2019 as an Assistant Director of Operations, and later moved into a Director of Operations role within the company. She oversees four communities in Northern California.  

A Licensed Vocational Nurse for more than 40 years, Janelle worked in acute care early in her career, before pivoting and owning her own in-home day care while raising her children. She later discovered a passion for memory care, and served in Nursing, Memory Care Manager and eventually Executive Director roles for several communities. She holds her RCFE license for the State of California.  

Born and raised in Northern California, Janelle is proud to be from a service-minded family of firefighters, including her husband, a retired firefighter. She and her husband have five grown children, 11 grandchildren and one great-grandchild.  

I am proud to work for a company the has a strong culture, core values and a beautiful philosophy of care for their residents, family and each other.” 

Director of Operations

Looking for a remarkable opportunity? 

Check out corporate and regional job opportunities at Agemark Senior Living by viewing our job postings.