About Us

Treating people like family is the heart of what we do

CHGI_Smilebox_5587021-228hAt Agemark we believe people heal and grow best when they feel like part of a loving family. It’s the foundation for our approach to senior care and it’s also how we choose, train and care for our staff. The strongest families demonstrate these characteristics:

  • Members of all ages respect, encourage and listen to one another
  • Safe harbor, help and unconditional love is always offered
  • Individuality is both accepted and appreciated
  • Together they rejoice, play, learn, grieve, grow and face challenges
  • Relationships are more important than things

By hiring people who share these values, our communities are warm, supportive environments where staff, residents and their families experience a real sense of belonging.


A true pioneer in senior living

Agemark Corporation was founded in 1987 by Richard Westin and Jesse Pittore with a vision of developing exceptional communities that focus on making a positive difference in the lives of seniors and their families. The private company is based in Orinda, California, with satellite offices in the Midwest.

Hastings-228wAgemark began with the renovation and adaptive reuse of historic buildings in locations across the United States. To this day, these Kensington-Evergreen communities are treasured landmarks in their communities.

In 1997, Agemark opened its first CountryHouse¬†residence in response to a growing need for specialized Alzheimer’s and dementia care. Designed by memory care experts, CountryHouse looks and feels like a traditional family home in which remarkably unobtrusive services are delivered by understanding staff.

Astoria Senior Living is the newest addition to the Agemark family, combining the best of our assisted living and memory care philosophies. Designed to accommodate a range of needs, Astoria enables residents to comfortably age in place with dignity and grace.


Our leadership team inspires

Agemark is led by a talented and experienced team of real estate and management professionals. The principals of Agemark have an average tenure of 27 years in the assisted living industry.

Richard-228Richard Westin has served as Chief Executive Officer of Agemark since 1987. Prior to co-founding Agemark, Mr. Westin was a successful real estate syndicator and investor. He holds a B.A. from the University of North Carolina and a J.D. from the University of California. Mr. Westin is responsible for property acquisitions, development and management oversight. He personally visits every site during the development stage and works hand-in-hand with staff to instill his ideas and enthusiasm for exceptional senior care.

JJesse-228esse Pittore has served as Chairman and President of Agemark since he co-founded the company in 1987. Prior to establishing Agemark, Mr. Pittore specialized in renovating historic properties in the San Francisco Bay area. He continued that passion by acquiring historic buildings throughout the country and repurposing them into beautiful assisted living residences for older adults. Mr. Pittore oversees all facets of operations and works closely with COO Martin Hug to assure the performance and success of each facility and the 650 employees of Agemark. He is dedicated to maintaining the high quality of care and service provided to residents and their families in Agemark residences throughout the United States. Mr. Pittore’s goal is to bring new senior care properties to underserved communities around the country.

Marty-228Martin Hug has served as Chief Operating Officer of Agemark since 1997, with thirteen years previous experience in nursing home and assisted living management. He holds a B.A. from Dana College in Nebraska. Mr. Hug is responsible for overseeing the operations of all Agemark communities. He hires and trains key personnel, establishes policy and procedures, and supervises operations. Through his hands-on management style, Mr. Hug provides the Forrest-228leadership, focus, and commitment to excellence necessary for each community to succeed.

Forrest Westin has served as a Vice President of Agemark since 2004. Prior to joining Agemark, Mr. Westin was a real estate developer and an investment banker. He holds a B.A. from Middlebury College and a Masters in Real Estate Development from the Massachusetts Institute of Technology. Mr. Westin is responsible for all aspects of development, including acquisition, deal structuring, entitlement, community design, financing, construction, and implementation of management.


The Agemark promise

It is our mission, privilege and responsibility to provide the kind of care we want for our own loved ones, fostering a healthy body, agile mind and joyful spirit.

We promise to…

  • Nurture and grow our communities and the people who work and live in them
  • Actively listen, constantly innovate, and serve with pride and joy
  • Empower and encourage staff to respond to residents and their families with compassion and respect